TradeSift is a “Systematic Integrated Framework for Trade Analysis”, a software product designed to provide analysis of trade policy such as regional or bilateral trade agreements without requiring sophisticated modelling or highly technically qualified economists. TradeSift is based on the intelligent use of diagnostic statistics / indicators of trade, and trade related data (eg, production, tariffs, non-tariff barriers, macro data) which are firmly based on underlying economic theory). The product has been developed with hard-pressed desk officers in mind, is much easier to use than existing tools, and has the additional tremendous advantage that it can be applied at a very detailed level of disaggregation. A demonstration version of TradeSift is now available. Development of the software is ongoing with financial support from BERR and from the University of Sussex Enterprise Panel.